Do children understand Loyalty and Fairness? #HelloNatWestOctober 29, 2014
However every now and then we see the sisterly love and fierce loyalty that being siblings brings to their relationship.
Whenever we go on a family day out and they are around other children they become close, pairing up to ensure that the other is not left out of games or that they are able to join in all of the activities. If a child is mean to one of them the other steps up as a protector. I am not sure whether they would have always been like this or whether everything they have been through with Elizabeth’s illness has made them closer and more loyal.
I think that our children really do understand the concepts of loyalty and fairness even if they don’t always show it but it is unfortunate that not everyone they will encounter in their lives understands the importance of these too. Just this week I have been arguing with my phone provider who has no loyalty to me despite being their customer for over five years and in the supermarket yesterday evening hubby got ID’d again, I mean how is that fair on me! He is only three years younger than me yet I have not been ID’d in years.
Society is not really geared towards loyalty and fairness, you just have to look at the car insurance industry to see why customers should shop around every year. However it seems that things may be starting to change as Natwest introduce their Hello/Goodbye campaign where they wave goodbye at offers aimed just at new customers and hello to treating their loyal customers fairly. You can find out more about the campaign by watching this video.